For nearly four decades, "Kapwa Ko, Mahal Ko" (I love my fellowmen), Philippine television's most durable medical-social service program and longest running television program, has provided the means by which kind-hearted groups and individuals can come to the rescue of desperate and indigent patients. It has also been effective in raising awareness about preventable diseases.
When the program first went on the air in 1975, TV was so unlike the digital high definition medium it is now. While the program is still on the air on free TV, it is now also on new media by way of Facebook, YouTube and Twitter.
Read more and find out how you can extend a helping hand. You may also find help here, if you are in need.
In 1993 when project “Batang Kapwa” or “Batang K” was conceived, more than 200 cases of cancer were discovered each day in the Philippines.
Seven of these 200 cases were children below the age of ten. For those born to families that have the means to avail of the services of private doctors and hospitals, the chances of survival are high.
While most still considered cancer as a death sentence, on the bright side, modern medical science had already found ways to arrest the growth of certain types of cancers in children. Treatment may take months or years, but the chances of survival are good.